Microsoft has recently published a PDF entitled: Bing: New Features Relevant to Webmasters white paper.

This document discusses the key new features of Microsoft’s Bing search engine results page presentation that are relevant to webmasters and web publishers. It also discusses search engine optimization (SEO) considerations needed for Bing.

It provides a useful insight into Microsoft’s approach to Bing as a competitor to Google and is well worth reading for those who take optimizing their websites seriously.