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	<title>PPC Experts - Adwords Certified Partner - SavvyK &#187; google</title>
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	<link>http://www.savvyk.com</link>
	<description>Google Adwords, Microsoft AdCenter, Pay Per Click Management experts based in Surrey BC, Greater Vancouver</description>
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		<title>Longer Headlines For Select Ads On Google AdWords</title>
		<link>http://www.savvyk.com/2011/02/07/longer-headlines-for-select-ads-on-google-adwords/</link>
		<comments>http://www.savvyk.com/2011/02/07/longer-headlines-for-select-ads-on-google-adwords/#comments</comments>
		<pubDate>Mon, 07 Feb 2011 20:20:59 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=1082</guid>
		<description><![CDATA[Google recently announced a change to ads that will allow more information to be displayed in the headline. As many users struggle to maximize each line of their ads to get their message across, this comes as much-needed relief. For &#8230; <a class="more-link" href="http://www.savvyk.com/2011/02/07/longer-headlines-for-select-ads-on-google-adwords/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Jobs At Google</title>
		<link>http://www.savvyk.com/2011/02/03/jobs-at-google/</link>
		<comments>http://www.savvyk.com/2011/02/03/jobs-at-google/#comments</comments>
		<pubDate>Thu, 03 Feb 2011 18:37:35 +0000</pubDate>
		<dc:creator>SavvyK</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=1068</guid>
		<description><![CDATA[Google added 4,500 employees (Googlers) during 2010, the second biggest increase since 2007 when 6,000 Googlers were added. During 2010 several of Google&#8217;s big bets started to pay off including display advertising, mobile and the cloud. Google expects 2011 to &#8230; <a class="more-link" href="http://www.savvyk.com/2011/02/03/jobs-at-google/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Broad Match Modifier</title>
		<link>http://www.savvyk.com/2011/01/17/the-broad-match-modifier/</link>
		<comments>http://www.savvyk.com/2011/01/17/the-broad-match-modifier/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 13:26:40 +0000</pubDate>
		<dc:creator>john@savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Search]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[PPC – Google Adwords]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=1030</guid>
		<description><![CDATA[The broad match modifier, a new AdWords targeting feature, lets you create keywords that have greater reach than phrase match and more control than broad match. Adding modified broad match keywords to your campaign can help you get more clicks &#8230; <a class="more-link" href="http://www.savvyk.com/2011/01/17/the-broad-match-modifier/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>AdWords Contextual Targeting Tool &#8211; Video</title>
		<link>http://www.savvyk.com/2011/01/15/adwords-contextual-targeting-tool-video/</link>
		<comments>http://www.savvyk.com/2011/01/15/adwords-contextual-targeting-tool-video/#comments</comments>
		<pubDate>Sat, 15 Jan 2011 21:24:06 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=1025</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google AdWords $100 Credit For Existing Clients</title>
		<link>http://www.savvyk.com/2010/12/15/google-adwords-100-credit-for-existing-clients/</link>
		<comments>http://www.savvyk.com/2010/12/15/google-adwords-100-credit-for-existing-clients/#comments</comments>
		<pubDate>Wed, 15 Dec 2010 23:56:55 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=912</guid>
		<description><![CDATA[Google does not usually issue promotional/advertising credits to existing Adwords Pay Per Click (PPC) users. With this in mind, the recently announced offer is very attractive, and relatively easy to implement.   It is  a seasonal offer of $100 advertising credit &#8230; <a class="more-link" href="http://www.savvyk.com/2010/12/15/google-adwords-100-credit-for-existing-clients/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Measure How Customers Interact With Your Ads – Inside AdWords</title>
		<link>http://www.savvyk.com/2010/12/15/measure-how-customers-interact-with-your-ads-inside-adwords/</link>
		<comments>http://www.savvyk.com/2010/12/15/measure-how-customers-interact-with-your-ads-inside-adwords/#comments</comments>
		<pubDate>Wed, 15 Dec 2010 20:06:33 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=906</guid>
		<description><![CDATA[As the new AdWords features (Product ads, Sitelinks, and Click-To-Call) become more interactive, the impact to your business&#8217; key metrics (clicks, click-through-rates, and conversions) are affected. Google&#8217;s new AdWords report allows you to measure the performance of each click type &#8230; <a class="more-link" href="http://www.savvyk.com/2010/12/15/measure-how-customers-interact-with-your-ads-inside-adwords/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What is the Adwords Contextual Targeting Tool?</title>
		<link>http://www.savvyk.com/2010/12/14/what-is-adwords-contextual-targeting-tool/</link>
		<comments>http://www.savvyk.com/2010/12/14/what-is-adwords-contextual-targeting-tool/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 21:30:08 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=904</guid>
		<description><![CDATA[With the Contextual Targeting Tool, you can build tightly themed keyword lists for campaigns that are running on the Google Display Network. When you enter words or phrases in the Contextual Targeting Tool, the tool suggests a set of keywords &#8230; <a class="more-link" href="http://www.savvyk.com/2010/12/14/what-is-adwords-contextual-targeting-tool/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.savvyk.com/2010/12/14/what-is-adwords-contextual-targeting-tool/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Be Good To Your Customers</title>
		<link>http://www.savvyk.com/2010/12/09/be-good-to-your-customers/</link>
		<comments>http://www.savvyk.com/2010/12/09/be-good-to-your-customers/#comments</comments>
		<pubDate>Thu, 09 Dec 2010 19:05:46 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google - General]]></category>
		<category><![CDATA[Google Services]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=895</guid>
		<description><![CDATA[A recent article by the New York Times related a disturbing story. By treating your customers badly, one merchant told the paper, you can generate complaints and negative reviews that translate to more links to your site; which, in turn, &#8230; <a class="more-link" href="http://www.savvyk.com/2010/12/09/be-good-to-your-customers/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.savvyk.com/2010/12/09/be-good-to-your-customers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New AdSense Interface</title>
		<link>http://www.savvyk.com/2010/12/02/new-adsense-interface/</link>
		<comments>http://www.savvyk.com/2010/12/02/new-adsense-interface/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 20:39:12 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google Services]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Adsense]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=857</guid>
		<description><![CDATA[If you’re an online publisher running a website that relies on ad revenues—whether it’s a blog or an entertainment website—it can sometimes be complex to get started and to find new ways to make more money from your ads. AdSense, &#8230; <a class="more-link" href="http://www.savvyk.com/2010/12/02/new-adsense-interface/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.savvyk.com/2010/12/02/new-adsense-interface/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Google AdWords Bid Simulator</title>
		<link>http://www.savvyk.com/2010/11/26/google-adwords-bid-simulator/</link>
		<comments>http://www.savvyk.com/2010/11/26/google-adwords-bid-simulator/#comments</comments>
		<pubDate>Fri, 26 Nov 2010 21:09:55 +0000</pubDate>
		<dc:creator>savvyk</dc:creator>
				<category><![CDATA[Google Services]]></category>
		<category><![CDATA[PPC - Google Adwords]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.savvyk.com/?p=854</guid>
		<description><![CDATA[Google has just launched a new improvement for AdWords: the ability to view bid simulations across keywords in an ad group at once. With this, one can expect a faster and more scalable way of making bidding decisions. The ad &#8230; <a class="more-link" href="http://www.savvyk.com/2010/11/26/google-adwords-bid-simulator/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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